Communication strategies

When it comes to real estate, it’s pretty much common knowledge that the three most important criteria are location, location, location.

When it comes to creating and maintaining a successful business, the three most important criteria are communication, communication, communication.

With the exception of client communication, effective intra-company communication trumps everything: leadership team to staff members, staff members to leadership team, leadership team to leadership team, staff members to staff members. A lot of communication needs to occur.

From our vantage point, we feel it’s best when this communication occurs in a structured way. So typically we introduce five different meeting types and structures – each with their own unique role – and each designed to work together in a “meeting rhythm.”

While businesses and teams often are initially taken back when we talk about more meetings, the fact is that once implemented, the leadership team and the entire business actually spend less time in meetings. That’s why, at The Growth Team, we termed our approach “A meeting structure for people who hate meetings.”

Whenever and wherever we have introduced this meeting rhythm approach into the culture of an organization, the amount of intra-company/intra-departmental communication has increased tremendously and positive outcomes become instantly noticeable.